Channel Strategy

Remaining competitive in a changing and diverse market is a challenge CMD understands, especially when attempted in isolation. An effective Channel Strategy needs to integrate customers, channels and the company.


CMD has developed methodologies, based on multi-industry experience, to assist clients in determining the best configuration of their channels.

Whether it is a complete channel strategy re-think, a specific problem channel or adding a new channel, CMD has the expertise and experience to provide clients with the best solution.

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Contact Us

    Channel Marketing Decisions

    P.O Box 368
    Victoria 3163
    Tel: + 61 3 9571 2255