Channel Research Experts

Why not use the channel experts when you need to research your organisation’s channels to market or customers? 

Research projects we carry out include:

+ Dealer/ Franchise Owner/ Retailer surveys
+ Direct Sales Force surveys
+ Company Branch Network surveys
+ Customer Buying Process analysis

CMD uniquely understands how dealer, franchise owner, retailer, company and branch networks operate.  We can identify opportunities for bottom line improvements for your channels to market.

CMD dissects the customer buying process, both B2B and consumer, into component steps to identify scope for improvements and potential strategic advantage.  The table below outlines the complexity of the various channels used to service the Route Food market.

Channel Research

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Contact Us

    Channel Marketing Decisions

    P.O Box 368
    Victoria 3163
    Tel: + 61 3 9571 2255